
Over the last few weeks we’ve been on a mission to get V.2 of Crowdworks out of the door for testing, make sure our new website is well underway for an end of October launch, courtesy of our build-partners Snapshot Mediaand answer the growing requests for more information and demos, and make sure, really sure, we service our existing customers. In other words we’ve been busy.
Momentum creates confidence
Being busy can go one of two ways. There’s the sink or swim response, and the wither or thrive, men from the boys reaction. In our case, there’s been a ‘momentum creates confidence’ response.
Confidence is high because across the whole open innovation space, to throw-in yet another resonant metaphor. ‘A rising tide lifts all ships’.
The rising tide of open innovation
The rising tide of open innovation, or crowdsourcing, brings with it a growing confidence in the fact that many of the things we’ve been talking about and throwing out there, are becoming a reality, a fixture on the landscape.
Interest and involvement in crowdsourcing is fast becoming a main stream activity. On the one hand, the media (all media) are churning out daily reports on the latest crowdsourced endeavour, whilst on the other, potential open innovators are in the process of deligently researching the whys and wherefores, prior to jumping into the space and seeing it for themselves.
Open to new ideas
A cottage industry of open innovation services are jostling for your attention. We, no doubt, come under this banner, but strongly resist the novelty factor, in favour of the kind of hard evidence that clearly show that the crowdsourcing of ideas works, and works well.
“A better way of discovering new ideas”
Our oft cited one-liner ‘a better way of discovering new ideas’ still remains the best way of describing what Crowdworks does. It’s encouraging to know that others are beginning to believe it to be true for them. To complete the third part of the cycle mentioned above, momentum leads to confidence leads to success.
May that also be true of all who beaver away in open innovation, and who genuinely believe that there is now a better way to source and adopt ideas.

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